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Rob Torres | Google Travel | Post Session Full Interview

Rob Torres | Google Travel | Post Session Full Interview

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After his session at the HEDNA Global Distribution Conference (27th - 29th January 2020) in Los Angeles and during his Fireside chat Rob Torres, Managing Director for Travel at Google, discussed how we’ve arrived at where we are today in travel, and Rob offered his views on the upcoming trends in our industry. In this interview Rob covers topics such as why Google engages in travel, Book on Google, voice search and assistance, changes in users search behaviors, Amazon's role in the travel sector and why they are having such an huge potential within travel, why travel decisions became more difficult for the users, why acquisitions drove business for Google in travel and why every company should focus on innovation and consumer experience, the value of video content and finally Google's goals for 2020.

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