S03E05: Mike Ford | SiteMinder
Posted on Jun 14
During a trip to Sydney, we took the opportunity to sit down with Mike Ford, Founder and Managing Director at SiteMinder. Mike shares with us the challenges he faced building SiteMinder to the business it is today, the current state of the hotel technology space, Direct versus OTA/3rd party Bookings, Book on Google, and other great insights.
00:33 - Background
05:28 - Describing what SiteMinder does
06:28 - SiteMinder scaling challenges
10:09 - Direct Reservations versus OTA/3rd party bookings
13:39 - Book on Google
15:26 - Technology challenges for independent hotels
20:02 - New application categories
23:32 - Mike’s opinion on technology in the next 3-5 years
27:06 - 5 minutes with a room of hoteliers
You prefer listening to the interview? Find the podcast version here.