A topic that needs to be tackled: is the Hospitality Industry ready for the Metaverse?

Where is the journey bringing us and is the hotel sector prepared for the Metaverse? At the "Redebedarf" QR industry event, these were the main questions. 

These industry experts joined Carolin Brauer, CEO at QR to share their views and insights:

  • Sesilia Kalss, Senior Consulting Manager bei American Express (AMEX)Global Business Travel
  • Anna Heuer, Verbandsgeschäftsführerin bei HSMA Deutschland e.V.
  • Andreas Neumann, Geschäftsführer bei ADAC Reisevertrieb
  • Christian von Rumohr, Hoteldirektor bei THE LIBERTY Hotel Bremerhaven
  • Frank Trampert, SVP & Managing Director - Commercial - Global - Hospitality at Sabre


Want to find out the answers to these questions?
Tune in to the podcast [in German] - industry experts joined Carolin Brauer (QR Quality Reservations) to discuss these questions and share their views on them. Tune in here

The experts spoke on issues that the hotel sector would face both now and in the future. How did Corona change the hotel industry? What impact did this time have on businesses and their staff members? 

The number of reservations has been increasing again since March 2022. However, all departments are missing employees. Inflation, high energy prices, low pay, and last but not least, the effects of the conflict in Ukraine, are all problems in addition to the lack of skilled workers. More than during the pandemic years, the need to talk is greater.


The discussion involving professionals from travel management, the hotel industry, technology, and associations also focused heavily on sustainability. What is sustainability, exactly? What can I do to live sustainably? There were also discussions and responses to practical, pressing questions concerning the evolution of the global market. 


The key takeaway of this event:
The hotel sector needs to be brave and creative.

Find out more about the entire "Redebedarf" QR industry event here.

About QR Quality Reservations

QR connects hotels with guests.

Quality Reservations (QR) is the market leader in Europe when it comes to digitizing processes for global online sales. Their mission: Through high-end technology, distribution know-how and industry experience, QR guides hotels to local, national and international guests.

Do you want to tap into the digital online market, attract business and leisure guests and strengthen direct sales? You want to be 100% networked? QR offers the right solutions: From distribution packages for individual hotels of customized solutions for hotel groups and cooperations to the outsourcing of the complete online distribution.

Working with QR gives hoteliers the decisive edge: high-end technology and a competent, highly motivated team. QR supports you in achieving your goals - today and in the future.

Click here to get connected - now!