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Automated Bookings and Yield Management in the MICE segment l Gerhard Wasem, MiceRate

Automated Bookings and Yield Management in the MICE segment l Gerhard Wasem, MiceRate

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[Interview in German with English subtitles] Gerhard Wasem, Founder and CEO at MiceRate, about the main takeaways of his presentation ‘Automated Booking and Yield Management in the MICE segment - a hurdle yesterday, a problem solver today’, which he held at the HSMA e & MICE Day 2021.

Lea Jordan sat down with Gerhard Wasem during the HSMA e & MICE Day. The industry conference addressed the latest developments and trends in e-commerce, distribution, technology, digitalization, revenue management, and MICE & sales for hoteliers. More than 300 hospitality professionals joined the HSMA Deutschland e.V. event on 6th September 2021 in Dusseldorf, Germany.

Save The Date: The HSMA eDay 2022 will take place 11th - 12th May in Munich, Germany.

To HSMA Website.

Find our recap of the HSMA e & MICE Day 2021 here


Also, find these video interviews from the HSMA e & MICE Day 2021

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